PAID SEARCH MARKETING MANAGER

Company: PlanetArt.com
Location: Pleasanton
Posted on: November 1, 2024

Job Description:

EOE Statement
We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.

About the Organization
Through our network of websites and mobile apps, PlanetArt gives consumers the opportunity to design personalized products like holiday cards, photo canvases and customized gifts that are professionally printed. We provide consumers with unmatched tools and content and an unparalleled end-to-end customer experience that result in high-quality and meaningful finished products and memorable celebrations of life events.

Our purpose is quite simple: We deliver smiles.

Description

Job Overview

PlanetArt is looking for a Paid Search Marketing Manager (PPC) to support the company's Marketing Department. The successful candidate will be highly skilled at using Google Ads and Microsoft Ads to drive profitable revenue growth.

This position is located in Pleasanton, CA.

PLEASE NOTE: Candidates much be local to or willing to relocate to the (office) area as we operate on a hybrid work model (3 days onsite, 2 remote)

What You'll Do

Key Responsibilities

Optimize and grow campaigns on Google Ads and Microsoft Ads - growing revenue and maximizing Return on Ad Spend.

Use best practices, as well as innovative techniques, to grow our businesses.

Initiate and execute tests. Collect and analyze data, identify trends and insights in order to achieve maximum ROI.

Manage campaign expenses and stay on budget.

Optimize landing pages and the sales funnel.

Work closely with our dedicated Google Account Manager and try out all the new Google Betas - staying at the cutting edge of Search Engine Marketing.

Track, analyze and report on results.

What You Should Have

Skills, Qualifications, and Requirements

2+ years of experience managing paid search marketing campaigns.

Strong Google Ads and Microsoft Ads skills.

Excellent understanding of marketing & customer acquisition.

Strong analytical skills.

Excellent communication & teamwork skills.

Bachelor's Degree.

Position Requirements

What You'll Need:

• 2+ years of experience managing paid search marketing campaigns.
• Strong Google Ads and Microsoft Ads skills.
• Excellent understanding of marketing & customer acquisition.
• Strong analytical skills.
• Excellent communication & teamwork skills.
• Bachelor's Degree.
• Covid-19 vaccine is required - reasonable accommodations will be considered
  
  Full-Time/Part-Time
  Full-Time
  
  Location
  PA-Pleasanton
  
  Exempt/Non-Exempt
  Exempt
  
  This position is currently accepting applications.

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