SENIOR PRODUCT MARKETING MANAGER

Company: Writer
Location: San Francisco
Posted on: November 6, 2024

Job Description:

The information below covers the role requirements, expected candidate experience, and accompanying qualifications.
About Writer
Writer is the full-stack generative AI platform delivering transformative ROI for the world's leading enterprises. Named one of the top 50 companies in AI by Forbes, Writer empowers hundreds of customers like Accenture, Intuit, L'Oreal, and Vanguard to transform the way they work.
Our all-in-one solution makes it easy to deploy customized AI apps and workflows that accelerate growth, increase productivity, and ensure compliance. Designed to provide enterprise-grade accuracy, security, and efficiency, Writer's suite of development tools is supported by Palmyra - Writer's state-of-the-art family of LLMs - alongside our industry-leading graph-based RAG and customizable AI guardrails.
Founded in 2020 with offices in San Francisco, New York City, and London, Writer is backed by strategic investors, including ICONIQ Growth, Insight Partners, WndrCo, Balderton Capital, and Aspect Ventures.
Our team of over 200 employees thinks big and moves fast, and we're looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work.
About this role
Every company grows differently, and we grow when we help our users nail generative AI. We are looking for someone to create and champion our product marketing efforts - helping our users understand and get the full value out of our platform. In this strategic role, you'll build a deep understanding of the product and customer: who they are, their pain points, and how Writer solves their pain. You'll develop product messaging across platforms - from strategy to execution. This is a highly cross-functional role that requires a close partnership with our product, sales, and marketing teams, as well as talking directly to users to understand their needs.
This role reports to our head of product marketing. You'll be part of a small but powerful marketing team, building the program from the ground up. We're looking for someone who works backwards from excellence, has an unreal imagination, and works with a sense of urgency.

Your responsibilities

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• Help us take complex, innovative new products to market - craft the narrative and launch strategy, create messaging and positioning, dive into the technical ins and outs, and enable our sales and CSM to drive pipeline and adoption
  
• Develop product positioning and messaging that resonates with our target buyer personas in collaboration with PM and GTM teams
  
• Deeply understand our customers, their attitudes and motivations, top use cases for generative AI, and the value they get from the platform
  
• Work with sales enablement to enable our reps to speak as experts about our technical products and their core differentiators
  
• Be an expert on our competitors, their capabilities, and how we position Writer against them.
  
• Create priority assets like product pages, sales decks, case studies, and more
  
  
  Is this you?
  
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  • 7+ years of experience at a high-growth B2B tech company with 5+ years of PMM experience
    
  • Experience working in a net-new category and complex products
    
  • Great at simplifying complex technical requirements into plain English
    
  • Track record of successful launches
    
  • High attention to detail
    
  • High customer empathy
    
  • High drive and ownership
    
    
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    • Proactive communication skills, both sync and async
      
    • Set the highest possible bar for what you build, write, ship
      
    • Excellent people and management skills that yields end-to-end project management
      
    • A strong interest in - and massive curiosity about - generative AI
      
    • A love for good writing
      
      Curious to learn more about who we are and how we operate? Visit us here
      Benefits & perks
      
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      • Generous PTO, plus company holidays
        
      • Medical, dental, and vision coverage for you and your family
        
      • Paid parental leave for all parents (12 weeks)
        
      • Fertility and family planning support
        
      • Early-detection cancer testing through Galleri
        
      • Flexible spending account and dependent FSA options
        
      • Health savings account for eligible plans with company contribution
        
      • Annual work-life stipends for:
        
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        • Home office setup, cell phone, internet
          
        • Wellness stipend for gym, massage/chiropractor, personal training, etc.
          
        • Learning and development stipend
          
          
        • Company-wide off-sites and team off-sites
          
        • Competitive compensation, company stock options and 401k
          
          Writer is an equal-opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
          By submitting your application on the application page, you acknowledge and agree to Writer's Global Candidate Privacy Notice.
          
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Keywords: Writer, Tracy , SENIOR PRODUCT MARKETING MANAGER, Executive , San Francisco, California