Senior Product Marketing Manager

Company: Circle Internet Services Inc.
Location: San Francisco
Posted on: November 8, 2024

Job Description:

Protect yourself from fraudulent recruiters targeting CircleCI job seekers. Learn more.GrowthAt CircleCI, employees have ample opportunity to learn new skills, including project-based learning and presentations from our colleagues. Your continued professional development is important to us because it's important to you.FlexibilityWhat does it mean to work at CircleCI? For us, flexibility is key.Team SummaryThe Product Marketing team at CircleCI is responsible for generating customer insights that inform the product strategy, crafting the go-to-market strategy to grow our audience, and driving adoption of our product and features. Product Marketing is a cross-functional role that collaborates closely with Product, Marketing, Customer Success, and Sales. We're looking for a candidate who thrives on the breadth, variety, and cross-functional nature of Product Marketing. If you approach challenges with curiosity and a bias to action, we'd like you to join our Team!What You'll Do

• Own the go-to-market strategy and grow our developer audience while driving adoption of our product and features.
• Work closely with our Product Managers to bring products to market thoughtfully.
• Understand our customers, target segments, buyer personas, and the community. You will serve as the voice of the customer and advocate for their needs.
• Craft compelling narratives and value propositions for our offerings.
• Create marketing collateral, programs, and campaigns to drive product adoption and product engagement.
• Present, share, and train individuals across the org on processes, programs, and enablement materials.
• Define measurable success. Own reporting and analysis for those success metrics. Drive for results and use data to measure progress and recommend improvements.
• Conduct competitive research and analysis. Synthesizing insights to strengthen product differentiation and positioning.What We're Looking For
• 5+ years of work experience in product marketing or similar roles for a tech company.
• Prior experience working on go-to-market initiatives; we'd like to hear your playbook for Product Marketing success, key wins, and how you can apply your learnings at CircleCI.
• You've launched and driven adoption for new products and services, owning and achieving key KPIs.
• You have experience influencing product development and product strategy.
• Excellent storyteller and communicator. You have empathy for users and are able to adapt your communication to engage with the right stakeholders. You have excellent verbal and written communication skills.
• You have a passion for technology and have the ability to explain and distill information about technical concepts to a non-technical audience.
• You have a bias towards action and are able to thrive in dynamic, fast-moving, hyper-growth environments.
• Strong stakeholder management skills with experience working cross-functionally.
• Preferred: Experience in the software development tools ecosystem.United States Base Pay Range$136,000 - $170,000 USDWe will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.About CircleCICircleCI is the world's largest continuous integration/continuous delivery (CI/CD) platform, and the hub where code moves from idea to delivery. As one of the most-used DevOps tools - processing more than 3 million jobs a day - CircleCI has unique access to data on how the most effective engineering teams work, and the tools to help software companies successfully leverage the power of AI into their commercial applications. Companies like Hinge, HuggingFace, and Samsung use us to improve engineering team productivity, release better products, and get to market faster.Founded in 2011 and headquartered in downtown San Francisco with a global, remote workforce, CircleCI is venture-backed by Base10, Greenspring Associates, Eleven Prime, IVP, Sapphire Ventures, Top Tier Capital Partners, Baseline Ventures, Threshold Ventures, Scale Venture Partners, Owl Rock Capital, Next Equity Partners, Heavybit, and Harrison Metal Capital.CircleCI is an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
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Keywords: Circle Internet Services Inc., Tracy , Senior Product Marketing Manager, Executive , San Francisco, California