Demand Generation Manager

Company: Openprise Inc.
Location: San Mateo
Posted on: November 13, 2024

Job Description:

About UsJoin us at Openprise, the pioneer delivering the first end-to-end data automation cloud for RevOps, making data management and automation simple for the growing organization that is Revenue Operations! We're on a mission to redefine how businesses harness data to supercharge their marketing and sales efforts. Our innovative, no-code platform is the backbone of this ops-led transformation.The RoleWe are looking for a highly organized and detail-oriented individual to support the program management and execution of demand-generation campaigns and assist with field marketing initiatives. In this role, you will help coordinate multi-channel programs, including Account-Based Marketing (ABM), based on strategies provided by the Demand Generation Director. You'll work closely with the field marketing teams to ensure the smooth execution of targeted campaigns, play a key role in campaign logistics, and track performance metrics. THIS IS NOT A REMOTE POSITION. WE HAVE A HYBRID SCHEDULE OF TWO DAYS IN PERSON.Key Responsibilities

• Assist in executing demand generation campaigns, including events, webinars, direct mail, and ABM initiatives.
• Help manage the logistics of campaign tasks, including setting timelines, preparing materials, and coordinating with internal teams to ensure all deliverables are ready for campaign launches.
• Support field marketing efforts by coordinating localized, targeted campaigns and ensuring alignment with broader demand-generation initiatives.
• Track and monitor campaign activities, maintaining accurate records and providing regular status updates to the Demand Generation Director.
• Collaborate with cross-functional teams to program manage, ensure alignment, gather, and organize campaign assets, ensuring campaigns are executed smoothly.
• Assist with gathering performance data post-campaign and help prepare reports to evaluate success and identify areas for improvement.
• Provide administrative support to the demand generation team, ensuring smooth operations and adherence to deadlines across all campaigns.Ideal Candidate
  • 4+ years of experience in demand generation or campaign management, with a focus on B2B marketing in the SaaS industry.
  • Eager to learn and develop a deeper understanding of demand generation strategies, including ABM and field marketing.
  • Highly organized and detail-oriented, able to manage multiple tasks and deadlines effectively.
  • A strong collaborator, able to work with cross-functional teams and follow guidance from senior leaders.
  • Comfortable with basic tools like CRM systems (e.g., Salesforce) and marketing automation platforms (e.g., Marketo).
  • Excellent communication skills, both written and verbal, with a focus on clear reporting and timely updates.Preferred Skills:
    • Strong organizational skills to manage multiple tasks, deadlines, and campaign logistics efficiently.
    • Basic proficiency with CRM and marketing automation tools (e.g., Salesforce, Marketo, HubSpot) for tracking and reporting.
    • Attention to detail to ensure accurate execution of campaign components and proper tracking of performance data.
    • Ability to collaborate effectively with cross-functional teams and follow detailed instructions.
    • Strong written and verbal communication skills for clear reporting, updates, and coordination with team members.Base Salary Range - $110,000 - $120,000 determined on the individual's experience level.
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Keywords: Openprise Inc., Tracy , Demand Generation Manager, Executive , San Mateo, California